Paks set out to create an app that makes it easy for travelers to find their people and form lasting connections. They needed a brand that is both fun and professional, reflecting their mission and values. We developed a distinctive and playful brand identity, featuring a clever logo and a modern color palette that aligns with the adventurous spirit of Paks' users. The new branding ensures Paks stands out in the travel app market, providing a welcoming and engaging platform for travelers. This impactful branding helps Paks connect with their audience and support their journey in finding meaningful connections.
Branding
Clean • Minimal • Bold • Playful • Fun • Modern • Warm
Micaela has that eye that combines cutting-edge design with 'I'd literally never think of that' creativity.
I needed branding that stood out and I wanted someone who was naturally creative to create it! I've seen what Micaela could do before so I knew she was the right person to take this on and she exceeded my expectations! Her eye for detail is the best in the online space. Plus, she’s generally such a fun hype woman, she really inspired me as I take on this venture. If you’re thinking about hiring her, do it! I've worked with Micaela so many times now for both my own stuff and client projects. She's seriously one of the best designers you'll work with.
Lucy, Paks Travel APp