About the creative studio
We’re bringing
bold branding and high-converting web design
to entrepreneurs who dream big, and take even bigger action.
That’s me!
An adventurous founder dares to
be different.
You are vibrant. Multi-faceted. Unique. Talented. Creative. And driven.
Now you need visuals that match who you are, and who you want to be in the online space. It’s time to lean into your ambitious dreams and unapologetically show up as a passion-led CEO.
It all starts with a presence that makes you known.
Make it happen
What we live for
Create and Wander is built
on experiences, not things.
That’s why in our world, you’ll always get:
Upbeat Support
Part visual expert. Part hype woman. That’s been my motto since Day 1. When you work with me, you’re getting a friend who will do whatever she can to make your mission and vision happen.
Strong Communication
Part of your experience with me is making sure you feel like you’re always in the loop. By being ultra-responsive, and keeping you updated, you’ll be a part of the process at every step.
Unbridled Creativity
I’m not one for the status quo. Every brand is handcrafted to show off your uniqueness and add a splash of excitement to how you show up online. Just peek at my portfolio for a little taste of what’s to come.
Hi there! I’m Micaela
The founder and
designer behind Create and Wander
Storytime...
From a small town girl to a traveling free spirit.
I grew up on a farm in Ohio with my family. I raised sheep, horses, and played sports. And fun fact: I won the Miniature Horse World Championship after taking my first flight to Texas to enter. My small-town lifestyle gave me a million memories and taught me a lot of valuable lessons, but there was something tugging at my heart. I felt called to try something new. Go somewhere different.
Maybe it was the travel stories a group of Europeans told me during my senior year of college. Stories of places I’ve never been and cultures I’ve never experienced. Maybe it was this untapped adventurous spirit I never knew I had. No matter what, I knew I needed to fly solo and explore something on my own.
Trading in my country girl roots by selling my last sheep
At this point, I had been in the sheep business for over 15 years. It was my only source of income. So at 22, when I decided to sell my last sheep to pay for a one-month-long trip to Europe, you can bet my heart was pounding. But this trip sparked it all. My desire to think bigger, dream harder, and shake up my comfort zone.
After the trip, I started freelancing as a designer. I was working long hours, and although I really enjoyed the job–something in my soul was whispering that I was meant to go out on my own instead of working for someone else.
Falling in love with design and a path less traveled
So I chased the west coast dream and moved to California. I started freelancing remotely for a bunch of different design agencies. Ditching the long work days, I made a name for myself in the San Diego design community. I also started signing my own clients and expanded outside of agency work. I was working remotely from home, until one day, I realized that I don’t have to be home.
That marked the beginning of me living out my dream life of solo traveling the world while empowering others through design and adventure. 65+ countries and 7 continents later and a plethora of bold women served, the Create and Wander vision continues to grow.
Now, it’s time for you to
define your vision and fearlessly chase it
I can’t wait to stand right next to you as you take the leap, shake off the people who doubt you, and live out your definition of a dreamy life. As a visionary, I know you have it in you to change the world. And I can’t wait to empower you with unique designs that let you stand out in the online space.
It all starts with a belief in yourself.
A ‘yes.’ A jump even though you’re scared.
You are capable of everything you desire. Let’s make it happen.
work with me
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