Shannon’s brand and Showit website were designed to bring warmth, clarity, and connection into the world of birth support. Built from the ground up as she stepped into her work as a doula, I created a soft, refined brand identity paired with a custom Showit website that feels calm, inviting, and personal. The visual direction incorporates warm, inviting color alongside hand-drawn illustrations to add personality and a sense of familiarity. Paired with a clean, thoughtfully structured Showit website design, the experience feels approachable and easy to navigate. The result is a cohesive branding and web design presence that positions her as a trusted, grounded support system for modern mothers.
Branding • Showit Website
Clean • Simple • Feminine • Inviting • Cozy • Calming
I wanted someone that could take my vision and bring it to life. She understands the nuances of design and what's successful but doesn't make anything too overwhelming. She made it so easy and kept the whole process really streamlined and relaxed. I am so happy with my website and branding and am proud to show it off. I am forever grateful to Micaela for making the whole process so easy on my end as someone who didn't know anything about creating a website! It's been amazing to have a place to send people when I'm talking about my work! I've received nothing but compliments from people on my designs.
Shannon, Shannon M Doula Services